How Altitude Learning Groups Increased Student Enquiries by 182%
Case study showcasing how Branded Build helped Altitude Learning Groups improve organic visibility, attract prospective students, and increase enrolment enquiries through a comprehensive SEO strategy.
Results Achieved
Client Overview
Altitude Learning Groups is an education provider offering academic programs, professional training, and skill development courses for students and working professionals. The organization wanted to strengthen its online presence, improve search visibility, and generate more qualified student enquiries through organic search.
Business Goals
- Increase organic website traffic
- Generate more student enquiries
- Improve keyword rankings for education-related searches
- Increase course enrolments from organic search
- Build long-term online visibility
Key Challenges
- 1Highly competitive education and training keywords
- 2Low visibility for course and program pages
- 3Limited organic student enquiries
- 4Improving website performance and search rankings
- 5Building authority in a competitive education market
Our SEO Strategy
We structured Altitude Learning's search growth across four core optimization pillars.
Technical SEO Optimisation
- Conducted a comprehensive SEO audit to identify technical issues affecting website performance.
- Improved website speed, mobile usability, indexing, crawlability, and Core Web Vitals.
Keyword & Content Strategy
- Researched high-intent education and course-related keywords.
- Optimised course pages and created SEO-focused content aligned with student search intent.
On-Page SEO
- Optimised page titles, meta descriptions, headings, internal linking, and structured data.
- Enhanced course pages to improve search visibility and user experience.
Authority Building & Performance Optimisation
- Built high-quality backlinks to strengthen domain authority.
- Monitored rankings, traffic, and conversions to continuously optimise SEO performance.
Key Takeaways
Increased organic traffic through a comprehensive SEO strategy.
Improved rankings for high-intent education and course-related keywords.
Generated more qualified student enquiries through targeted content optimisation.
Strengthened domain authority and long-term search visibility.
Built a scalable SEO strategy for sustainable enrolment growth.
Conclusion
Through a combination of technical SEO, strategic keyword research, content optimisation, and authority building, Branded Build helped Altitude Learning Groups improve its organic search presence and attract more prospective students. The data-driven SEO strategy increased enrolment enquiries, strengthened online visibility, and established a scalable foundation for long-term growth.